Client Spotlight

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Wireless speakers with unique British design.
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Uses 3D printing to create custom fine jewelry.
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Visionaries disrupting the mobile industry with a range of devices.
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aq_block_1-getgeeked New York

getgeeked New York

Where geeks gather for the latest and greatest in gadgets.
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aq_block_1-Augmented World Expo

Augmented World Expo

The premiere showcase for Augmented Reality – now in its fifth year.
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World’s first social shopping network.
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Pioneers in mobile security software.
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aq_block_1-Saffron Technologies

Saffron Technologies

Managing risk with the power of computing.
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The Founders

Ethan Rasiel | CEO

Ethan is Lightspeed’s CEO and chief geek. He perfected the art of tech PR while in leadership roles at Edelman and Samsung Electronics. Today Lightspeed clients reap the benefits, with access to best practices from strategic counsel to program execution, from media relations to event management. Read more about Ethan.

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Amanda C. Proscia | Managing Director

Amanda is a master corporate storyteller with experience in-house at American Express and agency-side at Burson-Marsteller. She specializes in executive, employee and issues communications, helping clients articulate messages that make a difference. Read more about Amanda.

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The Team

Expertise On Demand.

Lightspeed’s team of expert associates represents decades of experience in tech, social and corporate PR. Whether it’s for a start-up or an established brand, our team is flexible and scalable to deliver the right solution for every client.



Martin Levy

VP, Media and Analyst Relations

Martin brings more than 20 years experience in planning and media and analyst relations for a wide range of emerging technologies such as enterprise hardware, enterprise software and apps, SaaS, Cloud Computing, Analytics/Big Data, Digital Media, and Mobile.

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Seth Geiser

Media Relations Specialist

Seth understands the balance of conducting effective media relations campaigns while maintaining trust and responsiveness with his contacts. He is a master at implanting clients into broad industry trend, discussion or management pieces while generating product reviews, case studies or company coverage.

Read more about Seth

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Ryan Sommer

Social and Content Marketing Specialist

Ryan is Lightspeed’s digital marketing guru, harnessing his mastery of social media and content marketing for clients of all sizes. He is a respected industry voice and contributes to several industry publications.

Read more about Ryan.

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Carla M. Vallone

Media Relations Specialist

Carla is a consumer PR authority with agency experience at Burson-Marsteller and in-house at Qualcomm and Segway. She also specializes in risk management and crisis response and has pioneered the use of social media as an organic
part of PR.

Read more about Carla.

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Lewis Fein

Media Relations Specialist

Lewis’s clients enjoy regular press coverage, locally and nationally, with outlets like The Wall Street Journal, USA Today, Good Morning America, New York Times, Wired and various other publications.

Read more about Lewis

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Josh Rasiel

Creative Director

Josh has created visuals for some of the world’s most elite companies – such as Victoria’s Secret, DirecTV, Time Warner Cable and Pepsi. He helps Lightspeed’s clients with all aspects of their identity – including web design, branding and advertising concepts.

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Dave Hochman

Media Relations Specialist

Dave utilizes his strong network of journalist relationships to generate impressive results for clients. His background includes Edelman and Zynyx, as well as his own consultancy. He also served in the U.S. Marine Corps.

Read more about Dave.

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Alon Aloni

Social Media Specialist

Alon specializes in Content Creation, Holistic Marketing and Social Media Strategy Creation and Execution as well as consulting for mobile app development.

Read more about Alon

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Jacqueline Tanzella

Media and Social Specialist

Jacqueline specializes in delivering great media results and amplifying them with a carefully curated social media platform. She knows how to be efficient without compromising on creativity and quality.

Read more about Jacqueline.

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Ellen Edelman

Communications Director

An exceptional communications professional, from strategy to execution, Ellen has a history of ensuring client satisfaction, regardless of the undertaking. The reason is simple. Ellen realizes that there is absolutely no substitute for results.

Read more about Ellen

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David Parmet

PR Strategist

David is a public relations and social media strategist with a wide range of client experience. He specializes in technology, working closely with clients to help them tell their stories and gain traction in their markets.

Read more about David.

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Lightspeed PR delivers what they promise – smart counsel, quick results and no nonsense. Perfect for a startup like mine. Even better - when we grow, they can scale with us. Matt Gordon, VSN Mobil
If every company had an Ethan on staff (or someone trained by him), my job would be so much easier. He is one of the most talented, knowledgeable and responsive communications executives I have ever worked with. Zach Honig, Engadget
I’ve worked with the executive staff at Lightspeed PR for nearly a decade now on multiple projects. After searching extensively for the most capable public relations team, I can confidently recommend this group to anyone - except my competitors. Eddie Bakhash, CEO, American Pearl

What We Do

A passion for technology with a head for business.

Lightspeed offers a comprehensive solution for all your public relations needs. We start with strategic counsel then work with you to identify your unique opportunity. From flawless product launches and innovative campaigns to executive and employee communications, Lightspeed has the expertise to grow with you.



Click or tap a box to learn more.


When you engage with Lightspeed you don’t rely on the network of a single freelancer. You gain access to the collective relationships of the full Lightspeed team. Whether its consumer electronics or enterprise software, mainstream lifestyle or vertical B2B, broadcast, print or online, we can target the right journalists and deliver results.


The Lightspeed team has experience writing speeches for C-level executives at companies like American Express and Samsung. And quick turnaround is part of the deal – it’s right there in our name.


Whether it’s a booth at a trade show, midnight madness launch at a retail store, or an intimate relationship-building cocktail party with a handful of elite journalists – you can rely on Lightspeed to make sure your event is smooth, seamless, and successful.


Wondering if your communications process is efficient? We’ll assess your protocols, measurement and reporting, internal/external roles & responsibilities, and more, and deliver a report with clear and actionable recommendations


The days of relying on traditional PR are long gone. To truly make an impact with your target audience, social has to be integrated organically into the program. Lightspeed can do it without adding a layer of bureaucracy.


Publish or perish! To be successful, a company needs to have something to say. Lightspeed can help develop a content platform, whether it’s through a blog, a brochure, or even advertising.


We’ve helped the biggest companies in the world – and the smallest – define and hone their key messages and articulate them. We can help you look great on camera – or in any other situation.

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