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Where Public Relations Goes Wrong
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Forbes: Serendipity Lost: Bringing More Pizazz Into The Virtual Workplace
Forbes interviewed Ethan about the impact of video communications on the workplace environment.
The Los Angeles Times: Ignore this Real ID story at your peril as the clock ticks toward the deadline
The Los Angeles Times interviewed Ethan about communicating the importance of getting a Real ID
Houston Chronicle: Apple, Samsung stumble differently with hot products
Houston Chronicle interviewed Ethan about Samsung’s PR troubles
Associated Press – Record Set for Implantable Brain Tech: Blackrock Neurotech Celebrates 30,000 Patient Days
Record Set for Implantable Brain Tech: Blackrock Neurotech Celebrates 30,000 Patient Days
Wall Street Journal- Glut of Goods at Target, Walmart is a Boon for Liquidators
Liquidity Services Inc., LQDT 4.87, Xcess Limited, B-Stock LLC and other companies said they are seeing a glut of kitchen appliances, televisions, outdoor furniture and apparel that major chains are trying to clear out. In many cases, the liquidators are picking up pallets at the ports or from a warehouse without the goods ever hitting store shelves and are selling the items to smaller retailers and individuals who resell them online.
TODAY SHOW – Summer Finds for the Beach or Pool
Julianne “JuJu” Taylor and Southern Living's Ivy Odom share their summer finds - including our client BlendJet!
How we do It…
In the video below, our CEO, Ethan Rasiel, explains how we get it done at Lightspeed.
Does your company message lead people to take action?
We help you stand out by developing messages that will work hard for you, telling your story in a way that matters. Whether it’s a product launch, reputation campaign, brand rebuilding or thought leadership, Lightspeed PR/M has the relationships and expertise to motivate reporters, producers and influencers to make your story the one that leads.
Do you have trouble making your messages understood?
We get it – your brilliant concept is often difficult to explain in a way that’s clear and simple to all audiences. That’s how we work with you: to help define your story, then share it in a way that will be most impactful for your business – in plain English, without jargon – while resonating as something that’s important.
You’ll never experience the “pitch and switch” at Lightspeed.
The team you meet at the start is the team that will be your day-to-day leaders. That’s one of the ways we’re different from other agencies, we know you’ll be most successful by working with experts, leveraging their decades of experience and relationships to help you win at Lightspeed.
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Do you know how your PR agency is working for you?
Our clients do. Because we believe even the best results can be better. That’s why we’re constantly tracking and reporting. Our clients always have in-the-minute updates of our work, with results that can be tracked, improved upon, and used for even greater impact.
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