PR Resources

Get Started on Your PR Journey

At Lightspeed PR & Marketing, we're always working to add value to the consumer electronics and health tech industries. Here we've created resources for clients and potential clients as a starting place to better understand what we do and how it makes a difference.

Podcast Guest – The Public Relations Podcast

Amanda Proscia's guest appearance on The Public Relations Podcast - for a second time!

Podcast Guest – The Agency Blueprint

Amanda Proscia's guest appearance on The Agency Blueprint Podcast

Podcast Guest – MedTech Gurus

Amanda Proscia's guest appearance on the MedTech Gurus Podcast

Podcast Guest – PR360

Amanda Proscia's guest appearance on the PR360 Podcast

Podcast Guest – OnBrand Podcast

Amanda Proscia's guest appearance on The OnBrand Podcast

Podcast Guest – Pitching Powerhouse Podcast

Amanda Proscia's guest appearance on The Pitching Powerhouse Podcast

Podcast Guest – The Public Relations Podcast

Amanda Proscia's guest appearance on The Public Relations Podcast

Podcast Guest – WordBirds

Amanda Proscia's guest appearance on WordBirds

Podcast Guest – The Rest is…PR

Amanda Proscia's guest appearance on The Rest is...PR

View all success stories

See our results here

Ulta-Lit: Breathing New Life into a 20 Year-Old Brand – and Making it a Media Darling

After decades in the market, interest in a Christmas light gadget wasn’t shining as brightly. But a strategic twist on the company – and its founders – turned up the wattage on Ulta-Lit, making it one of the most talked-about products of the holiday season.

Liquidity Services: The Power of Earned Media

Marketing alone for the launch of a new consumer service was missing the mark. After adding a PR strategy focused on earned media, interest went from nothing to deafening.

Blackrock Neurotech: The Cutting Edge of HealthTech – Translated for Everyone

Life-changing neurotech was being sidelined, and even dismissed as outdated. A cross-functional PR approach reshaped the story to capture attention from a wide-range of reporters -- and readers.

OhmniLabs: How to Win with a Robot? Make it More Human

OhmniLabs created a game-changing telepresence robot, but the media couldn’t understand its potential. A refreshed PR initiative changed the focus away from OhmniLabs’ tech and onto its use cases – captivating millions with the human stories behind the robot.

Marketing alone for the launch of a new consumer service was missing the mark. After adding a PR strategy focused on earned media, interest went from nothing to deafening.

Life-changing neurotech was being sidelined, and even dismissed as outdated. A cross-functional PR approach reshaped the story to capture attention from a wide-range of reporters -- and readers.