Media Relations
When you engage with Lightspeed PR/M you don’t rely on the network of a single practitioner. You gain access to the collective relationships of the full Lightspeed team. Whether you want to reach an audience in healthcare tech, consumer electronics or enterprise software, we know the writers, editors, bloggers, TV producers and more.
Message Development
An effective PR campaign starts with the right message. Our clients all participate in the Lightspeed Message Workshop, a collaborative exercise in which we uncover your differentiators, proof points and brand personality. We then synthesize that into a message platform that can inform not only PR but all of your marketing channels.
Influencer Relations
The Lightspeed PR/M team has developed a sophisticated platform to engage with both paid celebrity influencers and unpaid micro-influencers. Either way, we can help your brand develop lasting relationships with trendsetters who can move the needle for your audience.
Speaker Placement
One of the best ways to build relationships and impress the right people is to be on stage at a conference, trade show or other event. The team at Lightspeed has relationships with the producers and organizers for hundreds of events and we know the best way to feature our clients in keynotes, panels and other presentations - without additional spend.
Social Media Management
These days, social media can be just as impactful as traditional media. Lightspeed has a dedicated social media team which can handle both organic and paid social media posts including creating memorable visuals, community management, live online events, and more.
Content Marketing
Great content doesn’t create itself. Whether you need a brochure, explainer video, fact sheet, or a ghostwritten blog, we can bring it to life in your own voice - and then make sure it is shared with the people who need to see it.
Media Training
We’ve helped the biggest companies in the world – and the smallest – define and hone their key messages and articulate them. We can help you look great on camera – or in any other situation.
Display Advertising and SEO
No marketing program is truly complete without display advertising and SEO. Lightspeed can craft killer creative, manage the ad buy, and ensure that your brand is at the top of search listings - so you are never more than a click away from a sale.
