VR Headsets Based on Kopin’s 2K Display Expected by End of 2018

In Client News by Ethan Rasiel

Road To VR went hands-on with Kopin’s prototype headset featuring their 2K VR micro display. Although functional, the Kopin ‘Elf’ headset isn’t a consumer product but actually a demo for the company’s 2K 120Hz Lightning display. The first products incorporating the ‘Lightning’ display are expected by the end of 2018.

Here’s what Road To VR’s Ben Lang had to say about the ‘Elf’:

The big pitch for the Elf headset is its impressively compact size and diminutive weight; the prototype I tried was just 220 grams, less than half the weight of the Rift and Vive (though to be fair it’s just a demonstration of the display, and lacking some extra hardware found on most headset). And of course it’s backed by the incredibly sharp 2K Lightning display which has more than three times the pixels of today’s leading headsets, and a whopping 120Hz refresh rate (though, as I found in my hands-on, those benefits may come at the cost of a lower field of view).

To learn more about Kopin’s future plans for this VR headset, read the full story from Road To VR.

iHome’s Rugged, Bluetooth Headphones Get High Praise

In Client News by Ethan Rasiel

Techaeris’ Jason Bouwmeester says our client iHome’s iB88 Bluetooth Headphones are “a great choice for active, outdoor users looking for a dustproof and water-resistant pair of on-ear wireless headphones.”

Bouwmeester has reviewed a number of iHome products, and says “they usually offer interesting and unique features.” The iHome iB88 Bluetooth Headphones proved to fall into that category.

The headphones got high praise for their solid and slightly rugged look. Bouwmeester also enjoyed the on-ear controls make it easy to adjust volume, skip tracks, and answer calls along with a small cover that prevents dust and water from getting into the charging and 3.5mm port.

To learn more about why Bouwmeester says “iHome once again offers great value for the price point”, read the full review of the iB88 Bluetooth Headphones.

And to speak with us about how we secure reviews for our clients, click here to email us.

AWE Europe To Host Nvidia, Avegant, Vuzix And More

In Client News by Ethan Rasiel

VR Focus reports that Augmented World Expo (AWE) is returning to Munich with its 2nd annual European conference and expo this October, and the initial line-up for the event has been revealed. AWE Europe 2017 will showcase the latest in AR+VR from Audi, Avegant, Bosch, DAQRI, Epson, Fraunhofer, Holo-light, Nvidia, ODG, RE’FLEKT, Volkswagen, Vuforia, Vuzix, Wayfair, Wikitude and more as part of a comprehensive lineup of conference keynotes and panels, exhibits, networking events and breakout sessions. AWE is building strength in Europe with attendees expected to exceed 1,500 and over 100 speakers and exhibitors.

AWE EU 2017 will take place 19th – 20th October 2017, Munich. More information regarding the speakers, exhibitors and general registration is available at the official AWE EU 2017 website.

Velocidi Integrates New Set of AI Tools to Its Intelligence Platform

In Client News by Ethan Rasiel

MarTech Advisor reports that our client Velocidi, a marketing intelligence software company, has announced an integration of new artificial intelligence (AI) tools into its flagship marketing intelligence platform, in order to quickly and easily provide actionable insights for all marketers – whether they are data science experts or not.

Currently, the marketplace is polluted with AI-lite solutions that are all hype, and no substance. But, Velocidi’s new AI-powered platform is accessed through a simple and elegant user interface that allows marketers to clearly see the trends and relationships in their data that are most important to their campaigns.

To learn more about this seamless solution, read the full story from MarTech Advisor.

And, to learn more about how we help clients make major announcements, click here to email us.

Techaeris Says iHome iBT77 Is Stylish and Subtle

In Client News by Ethan Rasiel

iHome has many different versions of Bluetooth speakers to suit various needs. Techaeris recently reviewed the , which reporter Jason Bouwmeester says is, “A more subtle Bluetooth speaker from the company which should easily match most decor.”

Bouwmeester gave high praised to the design of the speaker, which he said, “Actually looks quite stylish and would look fine in most living rooms.”

He also found the iHome iBT77 easy to use, and was quite happy with the quality of calls and battery life. “iHome boasts up to 16 hours of battery life on the iBT77 and for such a small speaker, it definitely delivers,” Bouwmeester reported.

Read to full review from Techaeris for more reasons why the iHome iBT77’s style and design make it a great sounding, long lasting, Bluetooth speaker for any room

Want to secure reviews for your product? Drop us a note and see how Lightspeed can help.

Will Edelman Digital Creator Lead New AI Marketing World?

In Client News by Ethan Rasiel

 

In a recent podcast, Nathan Latka interviews David Dunne, the CEO and co-founder of our client Velocidi.

Velocidi is a marketing intelligence company that harnesses data for leading brands and agencies. In the 7 years since founding Velocidi, it enables marketers to make data-driven decisions that optimize marketing spend. David is currently leading the firm’s next chapter into artificial intelligence.

Would you like to learn about how Lightspeed PR secures opportunities like this for our clients? Click here to email us!

Brightspace For Enterprise is Millennial Ready

In Client News by Ethan Rasiel

Is your enterprise LMS millennial ready? EdTech publication Nibletz reports that our client Brightspace is not only ready, its reinventing corporate learning entirely.

Right now, millennials are graduating from college and into the workforce at a rapid speed. Through many of their college careers and some of their high school and grade school careers, Brightspace, the LMS (learning management system) from D2L, has been along for the ride. Learning management systems help corporations, businesses, universities and schools roll out, and administer e-learning at whatever scale they need.

Last year, D2L introduced an official “Brightspace for Enterprise” solution. It’s an ideal solution because millennials are already accustomed to interactive immersive digital content in school delivered via LMS systems like Brightspace. “Brighstpace for Enterprise” incorporates corporate and workforce training and learning with tools that millennials know and love.

To learn more about why millennials enjoy the “Brightspace for Enterprise” solution and how companies are already using it, read the full story from Nibletz.

And, to find out how Lightspeed Secures placements like this clients, click here to email us.

D2L Provides New Ways For Students To Communicate

In Client News by Ethan Rasiel

 

Our client is D2L has changed the way students and teachers at the District School Board of Niagara communicate and work together.

EdScoop reports that the District School Board of Niagara has been using D2L’s Brightspace LMS with great success. Robert Dunlop, a blended-learning resource teacher and member of the IT4Learning Team at DSBN, said students in K-12 log into D2L “as their hub for everything.”

“Students used to get frustrated with navigation, getting to certain sites in weird convoluted ways to handle folders in Dropbox,” Dunlop explained. “Now, with D2L, we take out all that navigation and replace it with pedagogy. That allows us to do more small-group instruction and feedback, and it really changes the efficiency.”

Students are also able to keep in touch with parents through the LMS, and the district is rolling out a new parent portal in September.

To learn more about how D2L is helping school districts like DSBN, read the full story from EdScoop.

And, for more information on how we help clients like D2L secure top placements, click here to email us.

Techaeris Reviews iHome’s Bluetooth Latern

In Client News by Ethan Rasiel

Techaeris’ Jason Bouwmeester gave our client iHome’s new IBT91 Bluetooth lantern and speaker high marks for performance, battery life, ease of use and design.

This innovative device is essentially combines a powerful lantern with a. Bluetooth speaker. The multi-purpose LED lantern has different modes and brightness levels. “The light was nice and bright at on high, very sufficient at the middle setting, and makes for a pretty decent night light in low mode which has an orange-ish hue, Bouwmeester said. “Hazard mode worked as one would think and the lantern flashes red when this mode is used.”

As far as the speakers, Bouwmeester said, “even at high volumes the sound was pretty clear and crisp”. You can also install the Melody app, connect your iHeartRadio or Spotify Premium account to it, and control your music using voice commands.

To learn more about iHome’s new musical lantern, read the full review from Teachaeris.

And to see how we help our clients secure top reviews, click here to email us.

Marketing Data Challenges

In Client News by Ethan Rasiel

Marketing data has seen exceptional growth in 2017, creating complexity for CMOs who are trying to sort through the volume, to uncover valuable insights. In his latest column for MarTech Advisor, our client Velocidi’s co-founder and CEO, David Dunne details how marketers can use technology to speed analysis and allow for faster, data-driven decisions. Decisions that ultimately impact marketing campaign performance in a positive way.

Dunne explains that, “Marketing data sources and volume are growing at an exponential rate, making it increasingly difficult for marketers to extract timely, actionable insights that drive sales. More than 30 percent of marketers attribute wasted time on data to ‘too many data sources’.”

Dunne takes a look at the challenges some leading agencies and brands face, and identified three things marketers can do to achieve better performance with their data in his column:

  • Put The Right Technology In Place
  • Point The Organization In The Right Direction
  • Compete To Win

For more details on how to execute these three steps, read the full story from MarTech Advisor.

And to learn how Lightspeed PR helps to secure opportunities like this for our clients, click here to email us.